Brazil is among the largest producers and exporters of beef, chicken and pork in the world. According to the Brazilian Federal Government's Ministry of Agriculture, Livestock and Supply, in 2020, Brazil exported 7.4 million tons of animal protein (bovine, swine and poultry), representing 13.4% of the total global exposures in the follow-up and occupying 2 nd place in the global ranking of such vertical.
The high price of beef on the international market has increased the demand for cheaper proteins, opening up a new market for Brazilian derived chicken products.
Why buy poultry meat in Brazil?
The speed of production and the quality of chicken meat have made the country one of the largest podutores and the second largest exporter of poultry in the world. Approximately one third of all Brazilian chicken produced is exported to more than 150 countries worldwide.
Brazil can be considered a perfect environment for poultry farming, thanks to the subtropical climate where most Brazilian farms are located and sustainable agricultural practices, which provide good health and animal welfare conditions, more environmentally friendly poultry production and cheaper chicken for all.
Differential in production and slaughter
Brazilian chickens enjoy more space and lower density than many other large-scale poultry production countries in the world. They are bred in semi-open environments that are naturally ventilated and illuminated by daylight, without the need for artificial heating, aiming to benefit animal welfare.
Such natural techniques not only remove excess heat, moisture, dust and odors, but also reduce and expel organisms causing airborne diseases. This, in turn, limits the use of antibiotics.
The country's slaughterhouse system is better for animal welfare, as they minimize the need to transport live animals for slaughter, resulting in better quality control, with constant technical and veterinary assistance, in addition to strict compliance with internationally recognized standards.
Brazilian Quality Standard
Brazil is one of the few major poultry producers that has never recorded a single case of avian influenza (H5N1). The poultry sector of the country is also totally free of the disease. All birds produced are subjected to strict processes of quality control and health, supervised by the Ministry of Agriculture, Livestock and Supply (MAPA).
Each stage of the production process is carefully supervised by a wide network of specialized departments and highly trained professionals. In each export processing unit in Brazil, employees of the Federal Inspection Service conduct on-site inspections
Brazilian poultry production has a lower carbon footprint than its main competitors. The CO2 (Carbon Dioxide) indices generated by animal respiration and the slightness of physiological excrement such as fecal cake are much lower than in many other jurisdictions typically associated with large-scale poultry production worldwide.
Productive strategy and logistics
The reason is that most of Brazil's poultry production is strategically concentrated in the southern, midwest and southeastern regions of Brazil, where the dominant climate is subtropical or subtropical humid, mild temperatures and mild temperature variations, and where there is plenty of natural luminosity and water.
Brazil has strategic partnerships with importing countries to meet market demands. This has ensured solid relationships with partners around the world and creates new export potential. For example, Brazil is currently the world's largest exporter of Halal chicken, and Muslim countries are the main destination for Brazilian chicken exports.
The poultry are fed with a diet based on corn and soybeans free of impurities and are slaughtered according to Islamic law. The certification of halal production in Brazil is given by independent certifying entities, such as the Centre for Islamic Dissemination of Islam in Latin America (CDIAL Halal), the Federation of Muslim Associations in Brazil (FAMBRAS) and also the Islamic Inspection Services (SIIL Halal) as by the governments of importing countries themselves.
Therefore, buying poultry meat in Brazil should be considered an excellent business for both sides.
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